Brandon Checketts

Read blogs from Brandon Checketts

Don’t Get Busted for Amazon Review Manipulation

Four months have passed since Amazon banned incentivized reviews. Since this game-changing terms of service update, merchants have developed new tactics to generate product reviews and stay compliant with Amazon. I have seen all sorts...

How To Ask For Seller Feedback: Choose The Best Template, Phrasing, And Call To Action

In this post we are going to cover the best practices for “how” to request Seller Feedback. Feedback Genius offers you the tools to improve and maintain a positive seller rating, and here we are...

How You Can Ask for Amazon Product Reviews

In the past two Feedback Genius posts we discussed who should be asking for Amazon product reviews and when you need to be asking. This post will discuss how you go about asking your customer for a product review. This is the...

Amazon Email Sequence: A Guide to Avoid Over Messaging

I communicate with sellers on a daily basis. I find it deflating when I see poor reviews on an account because a seller is sending too many emails. But this can be easily avoided. Sending more...

Amazon MWS Permissions Now Present In Seller Central

Back in March, I wrote up a petition and blog post detailing how complicated it is for a third-party seller on Amazon to determine who has been granted API to their selling account. As a...

Seller-Fulfilled Amazon Prime – What It Means for Sellers

Amazon’s Marketplace Web Service API began supporting “Seller-Fulfilled Amazon Prime” today, June 25, 2015. This means some sellers will now–or will soon–have the option of fulfilling orders with the same benefits of Amazon Prime. While...

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Most Popular Blogs

Amazon Image Manager: The 1-Click Feature That Saves Sellers 100+ Hours

🖼️ The 5-Minute Fix for Variation Image Nightmare  The Problem:Manually uploading images to every individual product variation (color, size, style, etc.) is incredibly time-consuming and often leads to errors that cause suppressions. The Solution:Amazon’s new...

Amazon Blocks ChatGPT Shopping: What Sellers Must Do to Stay Visible

🤖 Quick Answer: Did Amazon Block ChatGPT Shopping? Yes. Amazon blocked ChatGPT-User and OAI-SearchBot crawlers in November 2025. ChatGPT can’t access Amazon product data. But 50 million shoppers per day still use ChatGPT for product...

How to Optimize Amazon Listings for Rufus AI: 4-Step Method for Higher Conversions

🔍 Amazon’s new Rufus AI assistant is reshaping how shoppers discover, compare, and evaluate products. If your listings aren’t optimized for this AI-first experience, you’re already falling behind. This guide walks you through a simple,...

Why Does Amazon Limit PPC Spending on New Accounts? (How to Increase Your PPC Budget Fast in 2026)

📈 Every Amazon seller has experienced this moment: you finally launch a product you’ve researched, sourced, and prepared. You set up your first Sponsored Products campaigns. You hit “Save.” And then Amazon hits you with...

The Future of Amazon SEO in 2025–2026: How AI Overviews Are Changing Shopping—and How Sellers Can Win More Traffic Across Every Platform

🤖 Quick Summary Google’s new AI Overviews and ChatGPT search are shifting consumer behavior — and Amazon sellers who only optimize for Amazon SEO are now losing visibility. To win in 2025–2026, sellers must: This...