All Posts by Brandon Checketts

About the Author

Brandon is one of the co-founders and main data geek for Seller Labs. He started Seller Labs after finding no other tools that could provide the flexibility needed for his used-book business. He no longer sells online, but now guides Seller Labs as the lead innovator to make sure that our products remain on the cutting edge.

Sep 02

Amazon Super URLs Exposed

By Brandon Checketts | Amazon , Technology

With our recommendation that sellers stop using Amazon Super URLs last week, we’ve had a lot of questions from people about what they are, and our reasoning for believing that they are a manipulation of Amazon’s system. Specifically, we believe that Super URLs are an attempt to manipulate Amazon’s search algorithm. We explain some of […]

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Jun 14

MWS Auth Tokens Explained

By Brandon Checketts | Amazon , Technology

There has recently been a bit of discussion about a new “Auth Token” requirement for the Marketplace Web Services (MWS) API that third-party merchants like Seller Labs uses to communicate with Amazon Sellers’ accounts. The MWS API is how our system learns about the orders that have been placed for an Amazon Seller’s account, and […]

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