29May

Amazon Prime Seller Tactics: Continue the Momentum After Prime Day

A lot of pressure is put on Amazon Prime sellers to be prepared for Prime Day. But what are you doing to continue the momentum that the summer shopping holiday creates going into Q4? Use these tactics to build brand equity. Amazon Prime Day 2019 will be here in a few weeks. Like any good […]
21May

3 Amazon PPC Management Tactics for Prime Day 2019

Unless you’ve been using an Amazon selling playbook from 2007, you’re probably aware of the advent of Amazon Sponsored Products and Sponsored Brands advertising. And much like jumping into a lake on a hot summer’s day, many sellers may not comprehend the depth of what they’ve gotten themselves into. Here are three Amazon PPC management tactics for Prime Day 2019, sure to help sellers spend less and get noticed more.
14May

The Basics of Amazon’s Templated Buyer-Seller Messaging Feature

Amazon’s beta Templated Messaging feature for Buyer-Seller Messaging in Seller Central is aimed at improving the buying and selling experience with standardized messages. Whenever Amazon changes anything inside of Seller Central, the collective selling community’s ears perk up. We all want to know what has changed and how it affects sellers, shoppers, and service providers. […]
  • Cory Checketts
  • On May 14, 2019
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  • amazons buyer seller messaging
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30Apr

[Tip Sheet] 3 Tips for Better Financial and Amazon Inventory Management

Product performance is much more than just units sold and sales revenue. Use these three Amazon business metrics to better understand your product performance so you can be confident that your catalog is full of products that don’t just sell but genuinely deliver ROI worthy of your efforts.
  • Cory Checketts
  • On April 30, 2019
  • 0 Comments
  • amazon advertising tips
  • 3 likes
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23Apr

[Tip Sheet] 6 Tips for Preparing Your Brand to Stand Out on Prime Day

Prime Day is the biggest traffic event of the summer—it’s essentially Christmas in July. Prime Day is a deal-focused event, plain and simple. Here are 6 tips to help your Amazon brand get the most out of Amazon’s lucrative Prime Day traffic.
  • Cory Checketts
  • On April 23, 2019
  • 0 Comments
  • amazon keyword tool tips, amazon prime day, prime day
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22Apr

4 Effective Ways to Get Your Amazon SEO in Shape for Prime Day 2019

This summer’s premier shopping holiday is poised to sell hundreds of millions of products and generate billions of dollars in sales. Now is the time to get your Amazon SEO in shape for Prime Day 2019. Creating your own holiday is no easy feat. They are usually based around traditions or to remember a significant […]
  • Cory Checketts
  • On April 22, 2019
  • 0 Comments
  • amazon seo keyword tool, amazon seo tool
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17Apr

Set Goals to Inform Your Amazon Data—And Not the Other Way Around

Amazon data without goals is like trying to sip water from a fire hose. When sellers define their business goals, they’ll be able to couple them with the right data. We hear an awful lot about data—and Amazon data specifically—these days. Whether it be about data security, analytics, access to data or the lack thereof, […]
15Apr

[Tip Sheet] 6 Reasons Why You Want a Strong Brand on Amazon

Whether you’re an established Amazon business with great sales or an emerging seller just starting out, there’s one fact you cannot ignore: If you want enduring success on Amazon, you can’t ignore the importance of having a strong brand. When people form genuine relationships with your brand and connect emotionally to what you’re selling, they’re bound to become loyal customers. Remember, products don’t sell—brands do.
  • Cory Checketts
  • On April 15, 2019
  • 0 Comments
  • amazon advertising tips, strong brand on amazon
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