- Patrick Muir
- On March 16, 2015
- 0 Comments
- 25K Video
Less than a month ago I posted a blog about my Customer Feedback score.
At the time I had received one review on my first 150 orders. That’s feedback on less than 1% of my orders. It sucked. To fix this issues, I signed up for Feedback Genius. They give any Amazon seller a free 30 day trial.
I realize that Seller Labs – creators of Feedback Genius – is sponsoring the $25k Challenge. I tried my best to simply use numbers to show improvement or failure to avoid bias.
The results have been great. For the past 30 days, I’ve averaged 1 review per 23 orders (compared to one review per 150 orders). To improve my results even more, I optimized my subject line (rather than using the “out of the box” version provided) and now I’m getting one review per 11 orders. That’s a 13x improvement prior to using Feedback Genius.
There are many reasons why a seller would want to improve their Seller Feedback score. One thing I learned is that people are more likely to leave a negative review than a positive review. The negative reviews will distort your performance, so you need to do more to get positive reviews. I have received two negative reviews (one of which is a one star review), but because I have received 20 positive reviews my overall score is above 90%.