By Jeff Cohen | Amazon , E-commerce , Scope
In classic Amazon fashion, the company has quietly changed the maximum number of characters it will index in a product detail page’s backend keywords to 250. No one ever believed that Amazon would index all 5,000 characters available but merchants added them anyway. But from what we’re hearing in the selling community is that only […]
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By guest | Amazon , Business , E-commerce , Technology
Crafting an effective roadmap for your e-commerce seller business is a key ingredient on your journey to success. Without it, you are doing the equivalent of driving around in the middle of the night with a dead phone battery and no GPS. It’s a surefire way to get lost and take the long way around […]
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By guest | Amazon , E-commerce
Guest post by Travis J. Stockman of Amazon Sellers Lawyer Amazon Sellers are increasingly fighting counterfeit claims on a regular basis. This often is followed by account suspensions and the need to fight for account reinstatement. These account suspensions are typically the result of selling inauthentic or counterfeit items. However, most sellers are unaware the […]
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By Cory Checketts | Amazon , E-commerce
I was thrilled to appear on Facebook Live with Seller Labs’ Jeff Cohen yesterday to talk about sales tax. Taxes can be a dreaded topic, but the dirty little secret of sales tax is that it really isn’t that difficult once you get started. In case you couldn’t attend, or your mind is reeling from […]
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By Cory Checketts | China Demystified , E-commerce
The Canton Fair If you are new to selling online and sourcing your goods from Chinese sources, you may not know what the Canton Fair is. The Canton Fair is a trade fair held in the spring and autumn seasons each year. The first trade fair was in the Spring of 1957 in Guangzhou, China. […]
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By Cory Checketts | E-commerce , Resonate
Seller Labs is pleased to announce Resonate, the only e-commerce conference designed to meet the complex needs of professional Amazon sellers. Join us May 2-3, 2017 at the Atlanta Tech Village in Atlanta, Georgia. After last year’s tour de force event, we’re upping the ante for Resonate in 2017 with bigger speakers and more in-depth, […]
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By Cory Checketts | Amazon , E-commerce
Product Display ads within Amazon Marketing Services (AMS) has given sellers an alternative method to advertise their products. AMS gives sellers a better way to highlight their brand, instead of just their product. In this post we’ll be talking about Product Display ads and how they compare to regular Sponsored Products ads. Let’s get started. […]
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By Cory Checketts | Amazon , E-commerce
As an Amazon seller, you’re probably always looking for ways to improve your product discoverability, sophisticate your pricing strategy, and bring more traffic to your listings so you can grow sales. You can find resources across the internet from a multitude of e-commerce zealots in various forms and degrees of credibility. There’s a better way […]
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By Paul Johnson | Amazon , E-commerce , Feedback Genius
Four months have passed since Amazon banned incentivized reviews. Since this game-changing terms of service update, merchants have developed new tactics to generate product reviews and stay compliant with Amazon. I have seen all sorts of these tactics. For this post, I want to describe how you can still get reviews and avoid policy violations. […]
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By Cory Checketts | Amazon , E-commerce
The dreaded Amazon long-term storage fees are just around the corner. The bi-annual long-term storage fees occur every year on February 15 and August 15. And if you have stagnant products lying around Amazon fulfillment centers, these fees could dramatically affect your bottom line. In this post, I’ll show you how Patrick (from the $25K […]
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