How Do I Know Which SKUs Are Hurting My Profit Margins?

Concerned Amazon seller placing product boxes into a leaking bucket labeled "Amazon SKUs," with money spilling out through holes marked "FBA Fees," "Returns," "Ad Spend," and "Storage Costs," symbolizing lost profit margin.

I’m selling a lot on Amazon, but I’m not seeing much profit. What’s going on? If you feel like you’re working harder than ever but your bottom line isn’t moving — you’re not imagining it. Many Amazon sellers experience high revenue growth without a matching profit increase. The likely culprit? A few underperforming SKUs are […]

How Will the Vietnam Tariff Deal Impact Amazon Sellers in 2025?

China vs Vietnam tariff comparison for Amazon sellers, showing rising costs vs. 20% tariff drop.

The shipping container didn’t budge. Three weeks of delays. A price increase that wiped out the seller’s margin. And no clear answer—just uncertainty. That was the reality for many Amazon sellers navigating the tangled mess of U.S. trade tensions with China in 2024. But now, in July 2025, there’s a glimmer of clarity—and maybe even […]

How to Use Amazon Video Builder (2025): Free Product Videos That Drive Sales

Amazon seller presenting the Amazon Video Builder dashboard on screen, pointing out creative tools and video preview features.

“It’s not just about listing your product anymore—it’s about bringing it to life.” In 2025, selling on Amazon means competing in a marketplace driven by scrolls, swipes, and split-second decisions. A killer headline? Helpful. A clean image stack? Necessary. But the secret weapon? Video. Now, with Amazon Video Builder (Beta), you can create engaging, professional […]

How to Earn Amazon Badges in 2025: Best Seller, Amazon’s Choice, and More

Amazon shopper compares two listings, choosing a product with badges like Best Seller, Prime and small business over the one without Amazon Badges in 2025

What if one small badge could double your conversions? In 2025, Amazon badges aren’t just decoration — they’re decisive. From the Best Seller and Amazon’s Choice badges to new program-driven badges like Climate Pledge Friendly and Small Business, Amazon’s visual trust signals are doing a lot of heavy lifting. These badges are more than flair […]

The AI Shift Is Here: What Amazon Sellers Must Do to Thrive in 2025

Amazon seller reacting to AI-generated badges like “Frequently Returned” and “Top Reviewed” being applied to a product listing.

“You won’t beat AI by ignoring it. You’ll beat your competitors by using it better, faster, and smarter than they do.”— An Amazon Seller after losing a badge overnight Chapter One: The Wake-Up Call Imagine this: You’ve just spent two weeks writing the perfect listing. Bullet points are polished. SEO is dialed in. Images are […]

Walmart Marketplace’s 2025 Growth Surge: Why Amazon Sellers Are Expanding Now

A stage showing Walmart in the spotlight and raised above Amazon, symbolizing Walmart Marketplace’s growth surge in 2025

Why Amazon Sellers Should Pay Attention In 2025, Walmart Marketplace isn’t just playing catch-up—it’s accelerating fast. From major platform updates to rising third-party seller adoption, Walmart has emerged as a serious channel worth watching. If you’re an Amazon seller feeling squeezed by rising fees, storage restrictions, and unpredictable catalog issues, it might be time to […]

Stuck in Amazon Support Limbo? Here’s How to Escalate Seller Issues the Right Way in 2025

Frustrated Amazon seller caught in a support loop with icons for auto replies, wait times, and support tickets circling overhead.

When Amazon Silence Hurts Your Sales Imagine this: One of your best-performing listings suddenly disappears without warning. You reach out to Amazon Seller Support, explain everything clearly, and wait. Days pass. No resolution. Your sales plummet. You’re stuck. This is a reality for thousands of Amazon sellers every year. Whether it’s an unexpected account suspension, […]

Amazon Prime Day 2025 Is Official: Your 3-Week Countdown Prep Plan

Calendar with July 8–11, 2025 highlighted for Amazon Prime Day, surrounded by sticky notes reading Finalize Ads, Ship FBA, and Launch Coupons, with a seller holding a megaphone.

📅 Confirmed Prime Day Dates: July 8–11, 2025 Amazon has officially announced that Prime Day 2025 will run from July 8 through July 11. That’s four full days of high-converting traffic, increased buyer intent, and a surge in demand across every category. With the event arriving earlier than many sellers anticipated, the next three weeks […]

Amazon’s New AI Audio Summaries: What Sellers Need to Know in 2025

Amazon Hear the Highlights audio button with sound wave leading to product listing, star reviews, price, and Add to Cart button

Amazon’s latest test feature—“Hear the Highlights”—isn’t just another flashy update for shoppers. It’s a clear signal that voice-first ecommerce is on the rise, and sellers who prepare now will have a powerful edge. Powered by generative AI, this new audio feature is already being tested on select products in the Amazon Shopping app, offering short-form […]

Amazon IPI Score 2025: Avoid FBA Storage Fees and Restock Limits

Amazon IPI Score Checkpoint showing traffic light and warehouse, visualizing blocked vs allowed FBA inventory shipments

If you’re an FBA seller, your Inventory Performance Index (IPI) score is more important than ever in 2025. With Amazon tightening inventory restrictions and raising fees, ignoring your IPI score can lead to costly consequences like storage limits, higher fees, and blocked shipments—every seller’s nightmare. So how does the IPI score work in 2025? What’s […]

How to Sell on Amazon in 2025: The Ultimate Beginner’s Step-by-Step Guide

A toolbox labeled "First-Time Seller Toolkit" filled with Amazon seller essentials—shipping box, calculator, checklist, gear, and magnifying glass—representing how to sell on Amazon in 2025 with the right tools.

Thinking about starting your Amazon business in 2025? You’re not alone—and you’re right on time. With over 300 million active Amazon users and third-party sellers now driving over 60% of all product sales, selling on Amazon has never been more promising. But success isn’t as simple as listing an item and hoping for the best. […]