Seller LabsBlog
The Seller Labs Blog delivers practical tips, proven strategies, and the latest insights to help Amazon sellers save time, cut costs, and boost profitability. From advertising and reviews to profitability tracking, we simplify Amazon so you can focus on what matters most—growing your business.
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You know your break-even ACoS. You’ve audited your Search Term Report. You’ve cut the keywords that never convert and graduated the winners to exact match. And you’re still not sure if the bids you’re running are actually profitable. Knowing whether an Amazon PPC keyword is actually profitable — not just low ACoS — requires one […]
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Pull up your Seller Central dashboard right now. Look at your overall margin. Looks fine, right? Maybe 15%. Your ACoS is around 29%. Your accountant says you are profitable. Everything checks out. Now do something...
A competitor copies your listing word for word. Every bullet. The title. The brand story. You go to report it — and you realize you might not have a case. That scenario just got more...
Your VA messages you on a Tuesday: “Hey, why are we priced below target on these three ASINs?” You know you made that decision. You remember the supplier negotiation, the margin math, the reasoning. You...
Your repricer crashed last Thursday night. No alert. No email. No Slack ping. You found out Monday morning when your Buy Box share had dropped from 74% to 31% — and your Sponsored Products campaigns...
You know the ritual. Seller Central in one tab. Ad dashboard in another. Inventory tool in a third. Supplier portal. Shipping. Project board. Maybe a spreadsheet where you’re manually copying numbers between all of them....
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You know your break-even ACoS. You’ve audited your Search Term Report. You’ve cut the keywords that never convert and graduated the winners to exact match. And you’re still not sure if the bids you’re running...
A product that cleared five dollars profit per unit in 2024 now clears three fifty — same volume, same price, same everything. The only thing that changed was Amazon FBA fees 2026. And that’s before...
Pull up your Seller Central account right now. Go to Campaign Manager. Look at your total ad spend for the last 30 days. Take that number and multiply it by 0.3. That is roughly what...
Somewhere between five and twenty thousand dollars a year. That’s what most Amazon sellers spend trying to get smarter about their own business. Courses that teach one framework at a time. Masterminds where half the...
What 90% of Sellers Miss Before Generating a Single AI Listing Amazon Rufus now powers 38% of shopping sessions and reads listings semantically — not by keywords. AI listing optimization built on seller assumptions instead...
A seller running a million-dollar Amazon business downloaded their FBA Customer Returns report for the first time in six months. Fourteen units had come back marked DAMAGED — Amazon’s responsibility, not the buyer’s. Every single...
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Lisa J
Head of Marketing and Customer Success
