Amazon Voice of the Customer (VoC): Replacing the Customer Reviews Dashboard in 2025
Amazon Retires the Customer Reviews Dashboard On September 30, 2025, Amazon will retire the long-standing Customer Reviews dashboard in Seller Central. In its place, sellers will find the Voice of the Customer (VoC) dashboard, a tool designed to deliver proactive, AI-powered insights into the full customer experience. This change goes far beyond tracking reviews. Amazon’s […]