Amazon vs. Walmart Marketplace: Which Is More Profitable for Sellers in 2025?

Seller standing at a forked road choosing between Amazon and Walmart marketplaces, with logos on each path and a question mark overhead. Illustration represents seller decision-making between top eCommerce platforms in 2025. Seller Labs logo in corner.

Amazon has long dominated the e-commerce landscape, but Walmart Marketplace is rising fast. With fewer sellers, lower fees, and Walmart’s massive retail presence, many Amazon sellers are wondering: Is Walmart a better opportunity than Amazon in 2025? Which marketplace offers more profit potential? Let’s break down the key differences to help you decide where your […]