The Top Amazon Reports Every Seller Should Watch Weekly

Amazon seller opening a black box labeled 'Amazon Reports' with icons for profit, warnings, inventory, and performance insights glowing from inside

Why should I care about Amazon reports every week? Aren’t sales numbers enough? Selling on Amazon is fast-paced and highly competitive. While your sales numbers show what’s happening today, they don’t tell you why those numbers are rising—or dropping. That’s where Amazon’s reports come in. They’re your weekly pulse check on account health, ad performance, […]

What Are the SP-API and Ad-API Connections and What Are They Needed For?

Amazon seller unlocking a vault labeled SP-API and AD-API with a golden key, releasing data dashboards and coins to represent business insights and automation.

If you sell on Amazon—or help manage brands or advertising on the platform—you’ve probably heard terms like SP-API (Selling Partner API) and Ad-API (Advertising API). But what do they actually do? And why is everyone talking about connecting them? Today, more than ever, sellers, vendors, and third-party tools rely on data to stay competitive. The […]

Amazon Acronyms & Abbreviations: The Ultimate Glossary for Sellers in 2025

Amazon glossary book for sellers with amazon seller studying key acronyms and abbreviations on laptop

Welcome to your go-to cheat sheet for decoding Amazon’s alphabet soup. Whether you’re diving into Seller Central for the first time or you’ve been in the game for years, the number of acronyms used in the Amazon seller ecosystem can be overwhelming. From understanding your ACOS to optimizing your FNSKUs, these terms are essential for […]