Lisa J
Head of Marketing and Customer Success
Lisa Jones is a seasoned Amazon strategist and content creator at Seller Labs with 9+ years of deep industry expertise. She spent nearly a decade on the leadership team of an 8-figure Amazon business, managing listing optimization and product research operations that directly impacted growth. Now, she leverages that hands-on experience to create high-impact content that helps sellers scale smarter, faster, and more profitably.
Follow Lisa’s insights to stay ahead of marketplace trends and take action with confidence.
Read blogs from Lisa J
When Amazon Silence Hurts Your Sales Imagine this: One of your best-performing listings suddenly disappears without warning. You reach out to Amazon Seller Support, explain everything clearly, and wait. Days pass. No resolution. Your sales...
Amazon’s latest test feature—“Hear the Highlights”—isn’t just another flashy update for shoppers. It’s a clear signal that voice-first ecommerce is on the rise, and sellers who prepare now will have a powerful edge. Powered by...
Thinking about starting your Amazon business in 2025? You’re not alone—and you’re right on time. With over 300 million active Amazon users and third-party sellers now driving over 60% of all product sales, selling on...
The Trump administration has doubled tariffs on steel and aluminum imports to 50%, effective May 30, 2025. While the policy is framed around national security and revitalizing U.S. manufacturing, it has ripple effects across nearly...
Imagine this: You’re an Amazon seller, and your best-selling product just went out of stock—again. Your PPC costs are rising. You’re buried in support tickets. And you just found out your overseas freight costs jumped...
Amazon is overhauling how it reimburses FBA sellers for lost or damaged inventory—and it’s happening right as the marketplace becomes less crowded, but more competitive in different ways. Starting March 10, 2025, reimbursements for inventory...
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Lisa J
Head of Marketing and Customer Success
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Content Marketing Analyst
Most Popular Blogs
Over the past few years, ecommerce has been undergoing a revolutionary change in the way shoppers discover, evaluate, and buy their products online. Amazon Rufus, the ecommerce giant’s own generative shopping assistant, is one of...
📦 Identifying appropriate wholesale suppliers for your Amazon FBA business is a critical factor for success in 2026. As competition heightens and Amazon’s policies become increasingly stringent, sourcing products that are both profitable and compliant...
🛡️ Navigating the Amazon Brand Registry in 2026 revolves around a few key essentials: possessing (or applying for) a trademark and being the brand owner. Recent adjustments mean Amazon has elevated documentation requirements, linking a...
🤖 Your Listing Changed Overnight. Amazon Didn’t Ask. You wake up. Check your dashboard. Something’s off. Your title is different. The bullets you spent weeks testing? Rewritten. Your product images? Replaced with AI-generated versions. No...
🎥 Quick Guide: The 3-Step Amazon Video Formula Amazon product videos that perform well typically: This simple structure helps improve engagement, supports conversion, and creates a better shopping experience. The Hand You’re Fighting With Tied...
⏰ Two Extra Days = Your Biggest Margin Opportunity of Q4 Amazon just handed you 48 hours you didn’t have last year. The FBA and Seller Fulfilled Prime shipping cutoff is now December 23, 2025—two...