Lisa Jones is a seasoned Amazon strategist and content creator at Seller Labs with 9+ years of deep industry expertise. She spent nearly a decade on the leadership team of an 8-figure Amazon business, managing listing optimization and product research operations that directly impacted growth. Now, she leverages that hands-on experience to create high-impact content that helps sellers scale smarter, faster, and more profitably.
Follow Lisa’s insights to stay ahead of marketplace trends and take action with confidence.
📦 Tariffs have shaken the Amazon seller landscape. Here’s where to go next—and how to make smarter sourcing decisions backed by Seller Labs. Why Amazon Sellers Are Moving Away From China in 2025 It’s not...
💡 Ready to sell smarter and scale faster? Whether you’re launching your first white label product or scaling up to reclaim market share, Seller Labs is here to help you move faster and sell smarter....
Ready to scale smarter? Try Seller Labs today and take control of your Amazon business! ⚠️ April 2025 Update: Major Tariff Changes Announced As of early April 2025, the U.S. has introduced sweeping new tariff...
🕒New for 2025 – Amazon’s coupon fee changes are already impacting margins. Here’s how to stay ahead. If you’re using Coupons or Deals to drive traffic on Amazon, the way you’re charged is about to...
Amazon selling is more competitive than ever. Oversaturated markets, price wars, and shrinking profit margins make it tough to stand out. But what if there was a smarter way to sell—one with less competition and...
Amazon sellers work hard to build their brands, optimize their listings, and drive traffic—only to wake up one day and see hijackers stealing their Buy Box and counterfeits flooding their listings. Sound familiar? You’re not...
📈 Every Amazon seller has experienced this moment: you finally launch a product you’ve researched, sourced, and prepared. You set up your first Sponsored Products campaigns. You hit “Save.” And then Amazon hits you with...
🤖 Quick Summary Google’s new AI Overviews and ChatGPT search are shifting consumer behavior — and Amazon sellers who only optimize for Amazon SEO are now losing visibility. To win in 2025–2026, sellers must: This...
🛡️ A Seller’s Nightmare: When One Sale Shuts Down Everything Every Amazon seller risks facing a counterfeit claim — even when the product is completely genuine. In a real seller case, a legitimate Super Nintendo...
🔍 The Question Every Seller Asks: “How do I check my competitor’s traffic sources?” If you’ve ever asked the same thing, you’re not alone. Every Amazon seller — from private label beginners to seven-figure brands...
💰 The Pain Every Amazon Seller Knows You check your Seller Central dashboard. Traffic looks fine. Ads are running. But your payout feels light — again. You dig into reports, jump between tabs, and still...
💰 Black Friday and Cyber Monday are once again shaping up to be record-breaking events on Amazon. But this year, sellers face new challenges: higher fees, more competition, and AI-driven ads that make it easier...