Lisa J

Head of Marketing and Customer Success

Lisa Jones is a seasoned Amazon strategist and content creator at Seller Labs with 9+ years of deep industry expertise. She spent nearly a decade on the leadership team of an 8-figure Amazon business, managing listing optimization and product research operations that directly impacted growth. Now, she leverages that hands-on experience to create high-impact content that helps sellers scale smarter, faster, and more profitably.

Follow Lisa’s insights to stay ahead of marketplace trends and take action with confidence.

Read blogs from Lisa J

Win Amazon Pet Day 2025 Without Slashing Prices

🐶 Prime Day is noisy. Pet Day is yours. Here’s how to turn May 13–14 into your brand’s best sales event of the year—without losing margin, momentum, or your mind. 🐾 Pet Day Is Your...

How to Vet Overseas Suppliers in 2025 | Amazon Seller Sourcing Guide

📦 Vetting your overseas supplier isn’t optional in 2025—it’s your best defense against lost profits, bad reviews, and account suspensions. 🔍 Why This Guide Matters in 2025 With U.S. tariffs on Chinese imports now at...

10 Best Sourcing Alternatives to China for Amazon Sellers in 2025

📦 Tariffs have shaken the Amazon seller landscape. Here’s where to go next—and how to make smarter sourcing decisions backed by Seller Labs. Why Amazon Sellers Are Moving Away From China in 2025 It’s not...

Tariffs Are Reshaping Amazon—Here’s Why White Labeling Is 2025’s Smartest Move

💡 Ready to sell smarter and scale faster? Whether you’re launching your first white label product or scaling up to reclaim market share, Seller Labs is here to help you move faster and sell smarter....

New Tariffs in 2025: What Amazon Sellers Need to Know [Updated April 2025]

Ready to scale smarter? Try Seller Labs today and take control of your Amazon business! ⚠️ April 2025 Update: Major Tariff Changes Announced As of early April 2025, the U.S. has introduced sweeping new tariff...

Amazon Coupon Fee Changes 2025: How to Stay Profitable and Ahead

🕒New for 2025 – Amazon’s coupon fee changes are already impacting margins. Here’s how to stay ahead. If you’re using Coupons or Deals to drive traffic on Amazon, the way you’re charged is about to...

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Lisa J

Head of Marketing and Customer Success

Savannah A

Content Marketing Analyst

Most Popular Blogs

Amazon Rufus: How We’re Preparing Brands for the Shift to AI Search

Over the past few years, ecommerce has been undergoing a revolutionary change in the way shoppers discover, evaluate, and buy their products online.  Amazon Rufus, the ecommerce giant’s own generative shopping assistant, is one of...

How to Find Wholesale Suppliers for Amazon FBA in 2026: Step-by-Step Guide

📦 Identifying appropriate wholesale suppliers for your Amazon FBA business is a critical factor for success in 2026. As competition heightens and Amazon’s policies become increasingly stringent, sourcing products that are both profitable and compliant...

Amazon Brand Registry Requirements (2026): Eligibility, Application Steps & New Updates

🛡️ Navigating the Amazon Brand Registry in 2026 revolves around a few key essentials: possessing (or applying for) a trademark and being the brand owner. Recent adjustments mean Amazon has elevated documentation requirements, linking a...

Amazon Project Starfish: How AI Is Rewriting Listings (And How Sellers Stay in Control)

🤖 Your Listing Changed Overnight. Amazon Didn’t Ask. You wake up. Check your dashboard. Something’s off. Your title is different. The bullets you spent weeks testing? Rewritten. Your product images? Replaced with AI-generated versions. No...

How to Create Amazon Product Videos That Actually Convert in 2026

🎥 Quick Guide: The 3-Step Amazon Video Formula Amazon product videos that perform well typically: This simple structure helps improve engagement, supports conversion, and creates a better shopping experience. The Hand You’re Fighting With Tied...

Amazon FBA Holiday Cutoff 2025: How to Maximize Super Saturday & Dec 23 Sales

⏰ Two Extra Days = Your Biggest Margin Opportunity of Q4 Amazon just handed you 48 hours you didn’t have last year. The FBA and Seller Fulfilled Prime shipping cutoff is now December 23, 2025—two...