What Is Amazon MCP? A Seller’s Guide to AI Inventory Tools
An MCP server is a menu of tools an AI can call against your Amazon data, and the AI cannot see past that menu. This guide maps the inventory questions the Seller Labs Amazon MCP's...
Seller Labs Amazon AI
It's a perfect place to discover tips on how to launch your online business and build your Amazon empire.
Chatbot, DIY Agent or Personal Agent? Which AI Assistant an Amazon Seller Should Use
Chatbots, DIY agents and personal agents like Meta's Muse, ChatGPT's dots, xAI's Grok Bot and Claude Duet, explained for Amazon sellers and agencies. What each tier can do with your Seller Central data, which jobs...
The Blind Spots Costing Amazon Sellers Money, with Aaron Conant
Aaron Conant on what Amazon sellers are missing right now: showing up in AI shopping answers, the returns most sellers write off, and why going out of stock is the fastest way to burn money.
My AI Made Me Prove My Own Claim
I gave my AI one rule to stop it making things up: no claim without data. The first claim it caught was mine, about Amazon's MCP and ads, and I was only half right. Why...
Your AI Verdict Has an Expiration Date
An Amazon agency owner tried AI in 2025, got made-up answers, and quit. Plenty of sellers and agencies have done the same. Why one bad answer is enough to walk away, why that verdict goes...
The Model Is Rented. The Playbook Is Yours.
"Playbook" didn't land with an agency owner at Amazon Unboxed. "SOP for AI" did. His agency already writes SOPs and hands them to an assistant to run; now an AI assistant can run them, and...
The Biggest Reorganization of Work Since the Industrial Revolution
Work used to be 20% idea and 80% execution. AI is taking the 80%, and the cost of execution is falling about 13x a year. What that means for Amazon sellers and agencies, from a...
AEO for Amazon Sellers: Become the Answer, with Damon Sununtnasuk
Damon Sununtnasuk explains Answer Engine Optimization for Amazon sellers: writing Cosmo attributes for Rufus, earning citations off Amazon, and his 4-step AEO to-do list.
The Oldest Code You Own Is Now the Most Dangerous
On October 21, 2026, AI-assisted researchers exposed a 14-year-old flaw in PHP, the language behind most of the web, and attackers moved before the patch existed. The teams using AI patched in minutes. For Amazon...
Seller Labs Amazon MCP Review: True Profit Without Spreadsheets
Seller Labs makes the Seller Labs Amazon MCP, so this review leads with what it cannot do and who should not buy it. It also shows the six-line true-profit spreadsheet in full, with a worked...
Ask Claude Your Amazon Profit: How Amazon MCP Works
Ask Claude for last month's Amazon profit and you get one confident number built from five inputs that arrive on different days. Here is what the Seller Labs Amazon MCP does between your question and...