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Amazon Seller News

PIVOT: Don’t Get “Stuck on the Stairs” in 2022

Most entrepreneurs start out with great intentions, especially when it comes to 2022 planning. Then, the plan changes, so they need to adjust. But without clear instructions or a clear path forward, they get stuck. We’re here to help! We’ve brought together an expert panel of eCommerce front runners who have either run brands or […]

Manage Your Customer Engagement with Amazon

“Manage Your Customer Engagement” is the newest feature Amazon has released to Brand Registered sellers, proving, yet again, that the future of Amazon belongs to brands. This new feature will allow brands to start marketing campaigns for their buyers. Allowing customers to directly interact with your brand will improve customer engagement across the platform. As […]

Lessons Learned at Amazon Accelerate [2021]

Amazon recently hosted their second annual Amazon Accelerate conference. This entirely virtual event consists of keynote sessions, breakout sessions, and “networking huddles.” In Amazon’s own words: In a nutshell, Amazon Accelerate is a way for Amazon to connect with sellers and/or potential sellers in order to communicate with them about what all Amazon is doing […]

What is the FBA New Selection Program?

The FBA New Selection Program offers “free sponsored ads, promotional clicks, shipping, storage, removals, and returns on eligible, new products for a limited time”. On April 1, 2021, Amazon rolled out this new feature, seemingly to help new sellers and new products in their FBA warehouses.  There are a few high-level requirements in order to […]

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