Understanding keyword match types within Amazon Sponsored Products can be difficult. What exactly does Automatic, Broad, Phrase and Exact match type targeting mean? We’ve put together a quick guide to help Sponsored Products users understand...
Manufacturing in China is cheaper than manufacturing in the United States, right? That seems to be the general consensus amongst many private label sellers. But is Chinese manufacturing as affordable as it used to be?...
Amazon has opened up the opportunity for all sorts of people to sell online. Any common Joe can start selling old college textbooks and find success. There are also authors just getting started, but find...
Running Amazon ads without the right keywords is like throwing darts in the dark—your chances of hitting a sale are slim. The right keywords ensure your products are shown to buyers actively searching for what...
Running an Amazon business in 2025 is nothing like it was even three years ago. With constant fee changes, aggressive competitors, new ad types, and global supply chain volatility, sellers are dealing with more data...
Quick Summary Many sellers assume Amazon won’t catch a “friendly” touch in a message. In reality, Amazon uses AI to scan every message for persuasive wording, prohibited requests, and disallowed content. Even seemingly harmless phrases...
Key Takeaways Running an Amazon business means tracking sales, inventory, ad spend, fees, and profitability—daily. If you’re still downloading reports from Seller Central, copying data into spreadsheets, and trying to stitch it all together, you’re...
Imagine spending hours manually adjusting bids, pausing underperforming ads, and hunting for profitable keywords. For most Amazon sellers, this is a nightmare—but it doesn’t have to be. PPC automation has become essential in 2025, especially...
When shoppers land on your Amazon listing, they skim—fast. Your bullet points are prime real estate to convince them to click “Add to Cart.” Done right, they grab attention, showcase value, and work hand-in-hand with...
