Lisa J
Head of Marketing and Customer Success
Lisa Jones is a seasoned Amazon strategist and content creator at Seller Labs with 9+ years of deep industry expertise. She spent nearly a decade on the leadership team of an 8-figure Amazon business, managing listing optimization and product research operations that directly impacted growth. Now, she leverages that hands-on experience to create high-impact content that helps sellers scale smarter, faster, and more profitably.
Follow Lisa’s insights to stay ahead of marketplace trends and take action with confidence.
Read blogs from Lisa J
💰 The Pain Every Amazon Seller Knows You check your Seller Central dashboard. Traffic looks fine. Ads are running. But your payout feels light — again. You dig into reports, jump between tabs, and still...
🧠 Amazon sellers have never had more data — yet turning that data into actionable insights has always been the hardest part. Reports, dashboards, and endless spreadsheets can make it feel like you’re swimming in...
📈 Quick Summary: What’s Changing and Why It Matters Amazon’s Statement The Real Impact for Sellers “Average increase of $0.08 per unit.” Comes straight from your profit, not your sale price. “Less than 0.5% of...
🔄 Key Takeaways Why ICAP Works Last Q4, a home-goods brand swore they had a “conversion problem.” Ads on. Budgets big. Sales flat. The ICAP funnel revealed the truth in 60 seconds: Buy Box ownership...
💰 Why This Matters If you’re selling through FBA, you’ll see holiday peak fulfillment fees automatically applied between October 15, 2025, and January 14, 2026. These fees cover Amazon’s increased operating costs during the high-volume...
📈 Why Scaling Amazon Feels Overwhelming (and How to Fix It) Every Amazon seller eventually hits the same wall: The truth? Scaling isn’t about selling more products — it’s about building systems that save time,...
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Lisa J
Head of Marketing and Customer Success
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Content Marketing Analyst
Most Popular Blogs
🔒 Understanding Amazon’s restricted products in 2026 is crucial for sellers eager to remain compliant and thrive on the platform. Selling restricted products without the proper approvals can lead to account suspension, inventory disposal, and...
📦 Welcome to the Streamlined World of Amazon FBA Returns Imagine this: you’re having a great week on your Amazon store. Sales are flowing, customer messages are positive, and then you hit a snag—a flood...
🤖 In 2026, Amazon repricing is no longer about being the cheapest — it’s about being the smartest. With AI-driven competitors, rising fees, and Buy Box rules getting stricter, manual pricing and rule-based repricers are...
Navigating Title Suppression on Amazon🛑 In 2026, the Amazon selling landscape is rapidly evolving, driven by a growing focus on automation and artificial intelligence aimed at compliance and consumer protection. A pressing concern for sellers...
🚀 In 2026, the Amazon marketplace is filled with both challenges and opportunities for sellers looking to optimize their sales strategies. With rising fees, evolving algorithms, and increasing competition, it becomes imperative to craft a...
🤖 In 2026, Amazon product research is moving faster than ever—and sellers who rely on manual guessing are getting left behind. The good news? Today’s AI product research tools for Amazon sellers make it easier...