Amazon is the #1 ecommerce platform in the U.S., but it isn’t just a place to buy, it’s a place increasingly used to research and discover products that fit customer needs. With over 200 million people visiting Amazon’s website every month, it’s become a huge part of the overall customer journey for millions of brands and retailers. In 2019, Amazon’s advertising business is projected to grow more than 50%. With the new emphasis on advertising, how will you ensure your Amazon sales strategy stands out from the competition?
