Carolina Lorenzzetti

Read blogs from Carolina Lorenzzetti

Prosper Show 2022 – The Place for All Amazon Sellers To Be

If you are a seasoned Amazon seller, I don't need to tell you anything about the annual conference Prosper. In the unlikely event that you haven't heard of or even attended the show yet, let...

Using Facebook Ads to Grow Your Amazon Business

In this post, we will discuss how Amazon sellers can grow their business with Facebook Ads. First, we’ll outline why external sources of traffic should be a part of an FBA business’s overall plan. Then,...

Fighting a Baseless Trademark Complaint on the Amazon Platform

This article was originally contributed by CJ Rosenbaum, Attorney & Partner at Rosenbaum, Famularo & Segall, P.C., BrandProtectionAmazon.com & AmazonSellersLawyer.com. Amazon has finally adjusted their policies when it comes to Intellectual Property complaints. Until recently,...

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Most Popular Blogs

Amazon Project Starfish: How AI Is Rewriting Listings (And How Sellers Stay in Control)

🤖 Your Listing Changed Overnight. Amazon Didn’t Ask. You wake up. Check your dashboard. Something’s off. Your title is different. The bullets you spent weeks testing? Rewritten. Your product images? Replaced with AI-generated versions. No...

How to Create Amazon Product Videos That Actually Convert in 2026

🎥 Quick Guide: The 3-Step Amazon Video Formula Amazon product videos that perform well typically: This simple structure helps improve engagement, supports conversion, and creates a better shopping experience. The Hand You’re Fighting With Tied...

Amazon FBA Holiday Cutoff 2025: How to Maximize Super Saturday & Dec 23 Sales

⏰ Two Extra Days = Your Biggest Margin Opportunity of Q4 Amazon just handed you 48 hours you didn’t have last year. The FBA and Seller Fulfilled Prime shipping cutoff is now December 23, 2025—two...

Amazon Image Manager: The 1-Click Feature That Saves Sellers 100+ Hours

🖼️ The 5-Minute Fix for Variation Image Nightmare  The Problem:Manually uploading images to every individual product variation (color, size, style, etc.) is incredibly time-consuming and often leads to errors that cause suppressions. The Solution:Amazon’s new...

Amazon Blocks ChatGPT Shopping: What Sellers Must Do to Stay Visible

🤖 Quick Answer: Did Amazon Block ChatGPT Shopping? Yes. Amazon blocked ChatGPT-User and OAI-SearchBot crawlers in November 2025. ChatGPT can’t access Amazon product data. But 50 million shoppers per day still use ChatGPT for product...

How to Optimize Amazon Listings for Rufus AI: 4-Step Method for Higher Conversions

🔍 Amazon’s new Rufus AI assistant is reshaping how shoppers discover, compare, and evaluate products. If your listings aren’t optimized for this AI-first experience, you’re already falling behind. This guide walks you through a simple,...