Jeff Cohen

Read blogs from Jeff Cohen

The Amazon Flywheel: How to Sell for Beginners

So you want to become an Amazon Seller, eh? If you are serious about becoming an Amazon seller, you’ve got to learn the Amazon flywheel. The Amazon flywheel is a growth strategy that helps you...

What Makes Successful Amazon Sellers?

The challenge that we as Amazon sellers face (rather, one of the many challenges that we face) is that our world is filled with noise, which makes it hard to discern who’s saying what and...

The Amazon Early Reviewer Program: What You Need To Know About It In 2021 [UPDATED]

This blog post was originally contributed by Liran Hirschkorn, CEO and Founder at Incrementum Digital. Ironically, the hardest part of private label operations was once the easiest part. I’m talking about earning positive reviews on...

Manufacturer Part Number [Updated 2021]

Online shopping has made getting such items much easier by connecting buyers with a world of previously out-of-reach sources. Often, the best places to find specific parts are direct from the manufacturer or from eBay....

Improve Your Reputation with an Amazon Reviews Checker

Get an Amazon review checker to protect your reputation as a great seller. Prompt responses to negative feedback build a strong brand....

Amazon Seller Central: The Ultimate Guide

Seller Central is full of information & tools. However, it can be difficult to navigate. Use these quick links to cut through the noise....

Our Other writers...

Lisa J

Head of Marketing and Customer Success

Savannah A

Content Marketing Analyst

Most Popular Blogs

Amazon Rufus: How We’re Preparing Brands for the Shift to AI Search

Over the past few years, ecommerce has been undergoing a revolutionary change in the way shoppers discover, evaluate, and buy their products online.  Amazon Rufus, the ecommerce giant’s own generative shopping assistant, is one of...

How to Find Wholesale Suppliers for Amazon FBA in 2026: Step-by-Step Guide

📦 Identifying appropriate wholesale suppliers for your Amazon FBA business is a critical factor for success in 2026. As competition heightens and Amazon’s policies become increasingly stringent, sourcing products that are both profitable and compliant...

Amazon Brand Registry Requirements (2026): Eligibility, Application Steps & New Updates

🛡️ Navigating the Amazon Brand Registry in 2026 revolves around a few key essentials: possessing (or applying for) a trademark and being the brand owner. Recent adjustments mean Amazon has elevated documentation requirements, linking a...

Amazon Project Starfish: How AI Is Rewriting Listings (And How Sellers Stay in Control)

🤖 Your Listing Changed Overnight. Amazon Didn’t Ask. You wake up. Check your dashboard. Something’s off. Your title is different. The bullets you spent weeks testing? Rewritten. Your product images? Replaced with AI-generated versions. No...

How to Create Amazon Product Videos That Actually Convert in 2026

🎥 Quick Guide: The 3-Step Amazon Video Formula Amazon product videos that perform well typically: This simple structure helps improve engagement, supports conversion, and creates a better shopping experience. The Hand You’re Fighting With Tied...

Amazon FBA Holiday Cutoff 2025: How to Maximize Super Saturday & Dec 23 Sales

⏰ Two Extra Days = Your Biggest Margin Opportunity of Q4 Amazon just handed you 48 hours you didn’t have last year. The FBA and Seller Fulfilled Prime shipping cutoff is now December 23, 2025—two...