Maria Navolykina

Read blogs from Maria Navolykina

Navigating Amazon Brand Analytics: Important Metrics for Insightful Business Decisions

When it comes to making informed strategic decisions, having access to accurate data is a huge deal. Knowing how to interpret and implement these valuable assets is even more important. With that in mind, Amazon...

Dealing with a Sale Reversal: Top 7 Practices to Prevent Chargebacks on Your Amazon Store

For Amazon sellers, each customer-disputed transaction is a nasty surprise resulting in a purchase reversal, a refund-related profit loss, and a costly chargeback fee. To protect their earnings and seller account health, Amazon business owners...

How Do I Sell My Amazon Business for Top Dollar? An In-Depth Guide to a Profitable Exit

When you started building and sustaining your FBA business, you might not have thought about your options for a potential sale. However, after all the due diligence, you’ve created a solid and highly-performing Amazon store,...

What Is Amazon A+ Content? A Quick-Start Guide to Creating Your Unique Amazon Brand Story

To help brands grip shoppers' attention, Amazon offers an advanced content feature allowing you to add captivating descriptions to the product detail page — Amazon A+ Content. This article breaks down what A+ Content is,...

How Inflation Impacts Amazon: Fuel Inflation Surcharge and 6 More Challenges to Watch Out

As inflation accelerates, it puts more pressure on consumer spending and changes online customers' shopping habits, posing new challenges to eCommerce store owners. This also rings true for Amazon businesses. To help merchants navigate their...

Planning Ahead For the Prime Day 2022: A 7-Step Checklist For Amazon Sellers – Infographic

As one of the biggest retailer's Amazon shopping events closes in, online merchants hurry on with their Prime day arrangements. To help you put your Prime Day preparations on steam and reduce the stress of...

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Most Popular Blogs

Amazon Sellers: There’s a Free OpenClaw Killer. It’s Called Playwright MCP.

You know the ritual. Seller Central in one tab. Ad dashboard in another. Inventory tool in a third. Supplier portal. Shipping. Project board. Maybe a spreadsheet where you’re manually copying numbers between all of them....

Which Amazon Seller Tools to Keep, Replace, or Build With AI

Add up every tool in your Amazon seller tool stack right now. Not Amazon’s fees — the third-party charges. The PPC dashboard. The inventory tracker. The repricer. The keyword tool. Three hundred to five hundred...

Amazon Just Gave AI the Keys to Your Ad Account. Here’s What It Can’t See.

The Amazon Ads MCP Server is live — and it’s about to change how every seller manages their advertising. You’re running 47 campaigns. You ask your AI one simple question: “Which keywords burned through $100...

Vibe Coding for Amazon Sellers: The AI Skill That’s Replacing Six-Figure Dev Teams

You’re sitting in Campaign Manager at eleven PM adjusting bids one by one. Forty-seven campaigns. Three marketplaces. A spreadsheet with seventeen tabs that you’re ninety percent sure is lying to you about profitability. You’ve been...

Claude Code Just Made Every Amazon Seller a Developer

A screenshot. That’s all it took. No code. No terminal commands. No 45-minute Stack Overflow rabbit hole. Someone took a screenshot of a Seller Central error, pasted it into Claude Code, and said five words:...

Why Your Amazon AI Has the Memory of a Goldfish (And How to Fix It)

Monday morning. You open ChatGPT. You paste in your search term report. You explain your product, your margins, your target ACoS. You get a decent analysis back. Good keywords to pause. A few bid adjustments....