What Is Amazon MCP? A Seller’s Guide to AI Inventory Tools
An MCP server is a menu of tools an AI can call against your Amazon data, and the AI cannot see past that menu. This guide maps the inventory questions the Seller Labs Amazon MCP's...
Seller Labs Amazon MCP
It's a perfect place to discover tips on how to launch your online business and build your Amazon empire.
Chatbot, DIY Agent or Personal Agent? Which AI Assistant an Amazon Seller Should Use
Chatbots, DIY agents and personal agents like Meta's Muse, ChatGPT's dots, xAI's Grok Bot and Claude Duet, explained for Amazon sellers and agencies. What each tier can do with your Seller Central data, which jobs...
My AI Made Me Prove My Own Claim
I gave my AI one rule to stop it making things up: no claim without data. The first claim it caught was mine, about Amazon's MCP and ads, and I was only half right. Why...
Your AI Verdict Has an Expiration Date
An Amazon agency owner tried AI in 2025, got made-up answers, and quit. Plenty of sellers and agencies have done the same. Why one bad answer is enough to walk away, why that verdict goes...
Seller Labs Amazon MCP Review: True Profit Without Spreadsheets
Seller Labs makes the Seller Labs Amazon MCP, so this review leads with what it cannot do and who should not buy it. It also shows the six-line true-profit spreadsheet in full, with a worked...
Ask Claude Your Amazon Profit: How Amazon MCP Works
Ask Claude for last month's Amazon profit and you get one confident number built from five inputs that arrive on different days. Here is what the Seller Labs Amazon MCP does between your question and...
What’s the Easiest Way to Connect My Amazon Inventory Data to AI?
There are three ways to put your Amazon inventory data in front of an AI: upload report exports, build on SP-API yourself, or connect an MCP server. Price each one per month with your own...
Sales Dropped? Split It Before You Raise Ad Spend
Sales on an ASIN fell and the instinct is to raise ad spend. That only works if traffic was the problem. Split the drop into traffic, conversion and price in dollars, then pull the lever...
Amazon Put Its AI in Claude for Free. Did It Just Kill Seller Labs?
Amazon plugged Seller Assistant into Claude for free. My team's first reaction was "not great." Here is what it does, what "free" costs, and why the AI advisor you trust with your margins should work...
Your AI Assistant Cannot See the Search Results You Compete In
Ask an AI assistant to read your Amazon listing and it fails. Ask it who outranks you or who is buying ads on your keyword and there is nothing to fetch at all. Here is...
An Inch of Bubble Wrap Cost Us $30,000 a Year
Amazon's Cubiscan measures your box once and bills you forever. Three places FBA fee overcharges hide, and the 90 day window most sellers miss.