Caroline Powell
Read blogs from Caroline Powell
Amazon Advertising is taking over. For a simple search like “water bottle,” the first four rows of results are entirely sponsored ads or other promoted items. Really, you search for a keyword, and Amazon shows...
Most entrepreneurs start out with great intentions, especially when it comes to 2022 planning. Then, the plan changes, so they need to adjust. But without clear instructions or a clear path forward, they get stuck....
On September 8, 2020, the rules for Amazon seller messages changed. In this post, we’ll reiterate the changes to Amazon’s communication policies and talk through the updates Seller Labs has made. Rest assured, Seller Labs PRO is...
The 2021 holiday season will be defined by brands who can provide a positive and delightful experience for all of their customers. The goal is to create loyal brand followers who can connect with you...
Every month, our Amazon experts host a roundtable discussion for our Managed Services clients. It’s a way to do more for clients, and get the questions answered that they might not even know they had....
Our Other writers...
Lisa J
Head of Marketing and Customer Success
Savannah A
Content Marketing Analyst
Most Popular Blogs
⏰ Two Extra Days = Your Biggest Margin Opportunity of Q4 Amazon just handed you 48 hours you didn’t have last year. The FBA and Seller Fulfilled Prime shipping cutoff is now December 23, 2025—two...
🖼️ The 5-Minute Fix for Variation Image Nightmare The Problem:Manually uploading images to every individual product variation (color, size, style, etc.) is incredibly time-consuming and often leads to errors that cause suppressions. The Solution:Amazon’s new...
🤖 Quick Answer: Did Amazon Block ChatGPT Shopping? Yes. Amazon blocked ChatGPT-User and OAI-SearchBot crawlers in November 2025. ChatGPT can’t access Amazon product data. But 50 million shoppers per day still use ChatGPT for product...
🔍 Amazon’s new Rufus AI assistant is reshaping how shoppers discover, compare, and evaluate products. If your listings aren’t optimized for this AI-first experience, you’re already falling behind. This guide walks you through a simple,...
📈 Every Amazon seller has experienced this moment: you finally launch a product you’ve researched, sourced, and prepared. You set up your first Sponsored Products campaigns. You hit “Save.” And then Amazon hits you with...
🤖 Quick Summary Google’s new AI Overviews and ChatGPT search are shifting consumer behavior — and Amazon sellers who only optimize for Amazon SEO are now losing visibility. To win in 2025–2026, sellers must: This...