Will Marcotte

Read blogs from Will Marcotte

Use Case: Volcanica Coffee Creates Long-Term Sustainable Revenue with Seller Labs Services

Learn how Volcanica Coffee maintains long-term sustainable revenue with the advertising campaigns created and managed by Seller Labs Services....

KLIM Hits Its Advertising Goals and Reaches Its Highest Revenue with Seller Labs Services

In a highly competitive Amazon space, Amazon sellers may need help developing an effective advertising strategy and managing their ad campaigns. This is where a team of professionals can make a big difference. This case...

Keymaster Games Boosts Revenue with Seller Labs Services Guiding Its Amazon Advertising

Amazon Advertising can be quite tiresome and unrewarding, until you have a professional assistant ready to do all the heavy lifting on your behalf. We had a quick talk with one of our clients, Matt...

Making Sense of the Updated Amazon FBA Capacity Limits

Breaking news! Amazon has announced they are retiring Restock Limits and Storage Limits and replacing them with Capacity Limits, a new system of storage management which, according to Amazon, will offer FBA sellers more predictability...

How to Avoid Chinese New Year Shipping Delays and Maintain Healthy Amazon Inventory Levels

When you sell on Amazon, you face several challenges, not the least of which is sourcing and manufacturing your product. There are myriad options for how and where your product can be manufactured, with a...

Q4 Takeaways: Readjust Your Amazon Advertising Strategy to Increase Amazon Sales in 2023

We’re right in the thick of it, the fourth quarter of the year and one of the busiest shopping seasons ever. With so many shoppers on the platform, that should also translate to a huge...

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Content Marketing Analyst

Amazon Project Starfish: How AI Is Rewriting Listings (And How Sellers Stay in Control)

🤖 Your Listing Changed Overnight. Amazon Didn’t Ask. You wake up. Check your dashboard. Something’s off. Your title is different. The bullets you spent weeks testing? Rewritten. Your product images? Replaced with AI-generated versions. No...

How to Create Amazon Product Videos That Actually Convert in 2026

🎥 Quick Guide: The 3-Step Amazon Video Formula Amazon product videos that perform well typically: This simple structure helps improve engagement, supports conversion, and creates a better shopping experience. The Hand You’re Fighting With Tied...

Amazon FBA Holiday Cutoff 2025: How to Maximize Super Saturday & Dec 23 Sales

⏰ Two Extra Days = Your Biggest Margin Opportunity of Q4 Amazon just handed you 48 hours you didn’t have last year. The FBA and Seller Fulfilled Prime shipping cutoff is now December 23, 2025—two...

Amazon Image Manager: The 1-Click Feature That Saves Sellers 100+ Hours

🖼️ The 5-Minute Fix for Variation Image Nightmare The Problem:Manually uploading images to every individual product variation (color, size, style, etc.) is incredibly time-consuming and often leads to errors that cause suppressions. The Solution:Amazon’s new...

Amazon Blocks ChatGPT Shopping: What Sellers Must Do to Stay Visible

🤖 Quick Answer: Did Amazon Block ChatGPT Shopping? Yes. Amazon blocked ChatGPT-User and OAI-SearchBot crawlers in November 2025. ChatGPT can’t access Amazon product data. But 50 million shoppers per day still use ChatGPT for product...

How to Optimize Amazon Listings for Rufus AI: 4-Step Method for Higher Conversions

🔍 Amazon’s new Rufus AI assistant is reshaping how shoppers discover, compare, and evaluate products. If your listings aren’t optimized for this AI-first experience, you’re already falling behind. This guide walks you through a simple,...