Brandon Checketts

Read blogs from Brandon Checketts

How to Conduct a Competitive Analysis

Selling online, regardless of the marketplace in which you operate, is one of the toughest businesses there is. Highly-qualified people with quality products and services all compete for the same shoppers, which makes conducting frequent...

Amazon Super URLs: The Best Way To Kill Your Reviews [Avoid Using Them]

We get a lot of questions about what Amazon Super URLs are and if they are a manipulation of Amazon’s system.  In this blog post, we decided to address all these questions and explain to...

Are Amazon Third Party Sellers Safe Without Product Liability Insurance?

This blog post was originally contributed by Ashlin Hadden, the owner of Ashlin Hadden Insurance Agency. Are Amazon third party sellers safe without product liability insurance? The short answer: No. Many people with a professional...

3 Ways to Prevent an Amazon Listing Hijack

Hijacked and fake products are a big problem—and they have become big business on Amazon. Here are 3 things that sellers and brand owners can and should do to protect themselves from hijackers....

Commitment to Community: Statement Regarding Coronavirus

COVID-19 (coronavirus) has presented a unique situation, one that impacts everyone, but one that is especially concerning for eCommerce entrepreneurs who travel extensively and participate in global trade. We’ve been watching the evolution and transmission...

Finding Flow: Focusing on the Immediate Amazon Holiday Season and Growing in 2020

The year is winding down, which means that Amazon sales are ramping up! As we do every holiday season, we’re adding resources to better support you in your busiest season. But something’s new this year. ...

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Most Popular Blogs

Amazon Image Manager: The 1-Click Feature That Saves Sellers 100+ Hours

🖼️ The 5-Minute Fix for Variation Image Nightmare  The Problem:Manually uploading images to every individual product variation (color, size, style, etc.) is incredibly time-consuming and often leads to errors that cause suppressions. The Solution:Amazon’s new...

Amazon Blocks ChatGPT Shopping: What Sellers Must Do to Stay Visible

🤖 Quick Answer: Did Amazon Block ChatGPT Shopping? Yes. Amazon blocked ChatGPT-User and OAI-SearchBot crawlers in November 2025. ChatGPT can’t access Amazon product data. But 50 million shoppers per day still use ChatGPT for product...

How to Optimize Amazon Listings for Rufus AI: 4-Step Method for Higher Conversions

🔍 Amazon’s new Rufus AI assistant is reshaping how shoppers discover, compare, and evaluate products. If your listings aren’t optimized for this AI-first experience, you’re already falling behind. This guide walks you through a simple,...

Why Does Amazon Limit PPC Spending on New Accounts? (How to Increase Your PPC Budget Fast in 2026)

📈 Every Amazon seller has experienced this moment: you finally launch a product you’ve researched, sourced, and prepared. You set up your first Sponsored Products campaigns. You hit “Save.” And then Amazon hits you with...

The Future of Amazon SEO in 2025–2026: How AI Overviews Are Changing Shopping—and How Sellers Can Win More Traffic Across Every Platform

🤖 Quick Summary Google’s new AI Overviews and ChatGPT search are shifting consumer behavior — and Amazon sellers who only optimize for Amazon SEO are now losing visibility. To win in 2025–2026, sellers must: This...