Brandon Checketts
Read blogs from Brandon Checketts
The Seller Labs family is growing — in size, scope (no pun intended), and global coverage! We’re thrilled about the addition and expansion and we hope you’ll be similarly pleased by what it means for...
$5,000…$85,000…$200,000…How much does Amazon FBA owe you? If you’re not safeguarding your seller account by meticulously reviewing for errors, then the amount is higher than you might think. Regardless of the number, there’s a good...
One of the most frequently asked questions we get about Amazon Sponsored Products is, “Why are there ASINs in my Amazon Sponsored Products search terms reports?” This question arises whenever we explain how Automatic Targeted...
Creating an Ignite managed campaign only takes a few minutes, plus most of the guesswork is already done for you. Ignite managed campaigns will provide you with simple campaign organization, valuable keywords, ACoS targets and...
Amazon recently updated how it enables sellers to authorize third-party access through MWS. When a seller authorizes a third-party service like Seller Labs to access their seller account through MWS, they now receive an email...
Amazon updated its Buyer-Seller Messaging system on March 28, 2017, to allow shoppers to opt-out of unsolicited emails sent from third-party sellers. Up until the announcement, shoppers were not able to opt-out of unsolicited seller...
Our Other writers...
Lisa J
Head of Marketing and Customer Success
Savannah A
Content Marketing Analyst
Most Popular Blogs
🖼️ The 5-Minute Fix for Variation Image Nightmare The Problem:Manually uploading images to every individual product variation (color, size, style, etc.) is incredibly time-consuming and often leads to errors that cause suppressions. The Solution:Amazon’s new...
🤖 Quick Answer: Did Amazon Block ChatGPT Shopping? Yes. Amazon blocked ChatGPT-User and OAI-SearchBot crawlers in November 2025. ChatGPT can’t access Amazon product data. But 50 million shoppers per day still use ChatGPT for product...
🔍 Amazon’s new Rufus AI assistant is reshaping how shoppers discover, compare, and evaluate products. If your listings aren’t optimized for this AI-first experience, you’re already falling behind. This guide walks you through a simple,...
📈 Every Amazon seller has experienced this moment: you finally launch a product you’ve researched, sourced, and prepared. You set up your first Sponsored Products campaigns. You hit “Save.” And then Amazon hits you with...
🤖 Quick Summary Google’s new AI Overviews and ChatGPT search are shifting consumer behavior — and Amazon sellers who only optimize for Amazon SEO are now losing visibility. To win in 2025–2026, sellers must: This...
🛡️ A Seller’s Nightmare: When One Sale Shuts Down Everything Every Amazon seller risks facing a counterfeit claim — even when the product is completely genuine. In a real seller case, a legitimate Super Nintendo...