Lauren Ward

Read blogs from Lauren Ward

Seller Feedback vs. Product Reviews: What’s the Difference?

Understanding the nuances of Amazon seller feedback vs. Amazon product reviews will help you set realistic (and ambitious) goals, meet them, and build a trustworthy reputation on Amazon — all while boosting sales, rising in...

Grow Sponsored Advertising Sales with Amazon PPC Software

As Amazon expands its offerings each year, sponsored product campaigns become more and more complex. You may have already considered Amazon PPC software, but didn’t know where to start. Amazon sellers want to stand out...

Getting Amazon Seller Feedback Has Never Been More Difficult … Or More Important. Feedback Genius Can Help.

If you've heard that getting Amazon seller feedback and product reviews is virtually impossible given that Amazon has banned incentivized reviews and offered customers the email opt-out, don't believe the hype. Contrary to many sellers’...

2019 Holiday Templates Available Now In Feedback Genius

Holiday templates add a little extra seasonal spice to your Feedback Genius automated Buyer-Seller emails.Here we are again at the precipice of another crazy holiday shopping season. You’ve been preparing for Q4 all year and it’s...

Questions About Your Amazon Analytics? Know More with the Seller Labs Dashboard

Did you enjoy our big reveal? I hope you read Katie’s blog when we announced the new dashboard. We’ve been working hard to give you better information and insights into your Amazon business and we’re not...

Amazon Broad Match Modifiers for Sponsored Brands Campaigns Now Available in Ignite

This blog post was originally contributed by Dan Crittenden, the eCommerce Dude at PorkRinds.com and Rudolph Foods. The latest update of Amazon broad match modifiers for Sponsored Brands campaigns helps products reach more customers and...

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Most Popular Blogs

AI Can Now See Your Amazon Data. Here’s What Sellers Ask First — And What They Find.

You know your ACoS. You can rattle off which campaigns hit 25% and which ones are sitting at 40%. But here’s a question most sellers can’t answer without spending an afternoon in spreadsheets: Which of...

Why Target Charges $5.99 for Shipping — And What Amazon Sellers Can Learn From It

Target, Best Buy, and Walmart all charge exactly $5.99 for standard shipping. Three companies that spend billions trying to destroy each other — and they all landed on the same number. Meanwhile, most Amazon sellers...

How to Streamline Amazon FBA Returns in 2026 (Reduce Refund Cycles + Protect Profits)

📦 Welcome to the Streamlined World of Amazon FBA Returns Imagine this: you’re having a great week on your Amazon store. Sales are flowing, customer messages are positive, and then you hit a snag—a flood...

Best AI Repricing Tools for Amazon FBA Sellers in 2026

🤖 In 2026, Amazon repricing is no longer about being the cheapest — it’s about being the smartest. With AI-driven competitors, rising fees, and Buy Box rules getting stricter, manual pricing and rule-based repricers are...

Amazon Title Suppression in 2026: Causes, Fixes, and How to Prevent It

Navigating Title Suppression on Amazon🛑 In 2026, the Amazon selling landscape is rapidly evolving, driven by a growing focus on automation and artificial intelligence aimed at compliance and consumer protection. A pressing concern for sellers...