Lauren Ward
Read blogs from Lauren Ward
“Comparison is the thief of joy.” This statement, credited to numerous people, including the late president Theodore Roosevelt, was uttered decades ago. And for the most part, I agree with it. The exception: selling on...
Amazon PPC has become a must for sellers, and Ignite is the ideal product to help you make the most of it. Here are three easy steps to maximize your experience with Ignite from Product...
Data is an important aspect of our everyday lives—especially for Amazon sellers. Learn how to use data to measure a healthy Amazon business with relevance, reputation, traffic, and profit. Do you like numbers? I do....
Welcome to Ignite 2.0, the revolutionary Amazon Advertising platform that will take your business to new levels of success. With the new Ignite, we’ve taken everything that made classic Ignite must-use software for sellers advertising...
Beyond helping you automate buyer-seller messaging on Amazon, did you know that Feedback Genius will alert you to negative feedback and product reviews? It’s true. These text or email notifications allow you to respond to...
Last week, we dropped big news about Sponsored Products ads and the latest enhancement to our Ignite campaign-management software. Currently, in beta, Amazon PPC Dayparting (Scheduling) gives sellers the power to control when ads run...
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Most Popular Blogs
🔒 Understanding Amazon’s restricted products in 2026 is crucial for sellers eager to remain compliant and thrive on the platform. Selling restricted products without the proper approvals can lead to account suspension, inventory disposal, and...
📦 Welcome to the Streamlined World of Amazon FBA Returns Imagine this: you’re having a great week on your Amazon store. Sales are flowing, customer messages are positive, and then you hit a snag—a flood...
🤖 In 2026, Amazon repricing is no longer about being the cheapest — it’s about being the smartest. With AI-driven competitors, rising fees, and Buy Box rules getting stricter, manual pricing and rule-based repricers are...
Navigating Title Suppression on Amazon🛑 In 2026, the Amazon selling landscape is rapidly evolving, driven by a growing focus on automation and artificial intelligence aimed at compliance and consumer protection. A pressing concern for sellers...
🚀 In 2026, the Amazon marketplace is filled with both challenges and opportunities for sellers looking to optimize their sales strategies. With rising fees, evolving algorithms, and increasing competition, it becomes imperative to craft a...
🤖 In 2026, Amazon product research is moving faster than ever—and sellers who rely on manual guessing are getting left behind. The good news? Today’s AI product research tools for Amazon sellers make it easier...