- Lena R. Liberman
- On December 10, 2019
- amazon keyword research, amazon keyword tool, amazon keyword tool tips
Sourcing Amazon keywords successfully and advantageously means having a handle on two types of terms that resonate with buyers:
- The Must-Haves: Core terms that shoppers perennially use to search for your products and similar ones. Rank high for these keywords by optimizing your listings and running effective ad campaigns.
- The Winners Beyond: Less-obvious keyword gems that you find but your competitors don’t. Finding these requires some digging, but when you hit upon them, you’ve got an incredibly powerful edge.
So where can you find and mine these Amazon keyword gems? Download these 9 spots for sourcing keywords that go beyond basics and can deliver differentiators.
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