Brandon Checketts

Read blogs from Brandon Checketts

We’ve Grown the Seller Labs Family, Here’s What You Need to Know!

The Seller Labs family is growing — in size, scope (no pun intended), and global coverage! We’re thrilled about the addition and expansion and we hope you’ll be similarly pleased by what it means for...

Money Back: Top 3 Amazon FBA Reimbursement Opportunities

$5,000…$85,000…$200,000…How much does Amazon FBA owe you? If you’re not safeguarding your seller account by meticulously reviewing for errors, then the amount is higher than you might think. Regardless of the number, there’s a good...

Why Are ASINs Displayed In Amazon Sponsored Products Search Terms Reports?

One of the most frequently asked questions we get about Amazon Sponsored Products is, “Why are there ASINs in my Amazon Sponsored Products search terms reports?” This question arises whenever we explain how Automatic Targeted...

How to Create Your First Amazon Sponsored Products Campaign In Ignite

Creating an Ignite managed campaign only takes a few minutes, plus most of the guesswork is already done for you. Ignite managed campaigns will provide you with simple campaign organization, valuable keywords, ACoS targets and...

MWS Developer Access Confirmation Explained

Amazon recently updated how it enables sellers to authorize third-party access through MWS. When a seller authorizes a third-party service like Seller Labs to access their seller account through MWS, they now receive an email...

Amazon Now Allows Shoppers to Opt Out of Unsolicited Emails

Amazon updated its Buyer-Seller Messaging system on March 28, 2017, to allow shoppers to opt-out of unsolicited emails sent from third-party sellers. Up until the announcement, shoppers were not able to opt-out of unsolicited seller...

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Most Popular Blogs

How to Create Amazon Product Videos That Actually Convert in 2026

🎥 Quick Guide: The 3-Step Amazon Video Formula Amazon product videos that perform well typically: This simple structure helps improve engagement, supports conversion, and creates a better shopping experience. The Hand You’re Fighting With Tied...

Amazon FBA Holiday Cutoff 2025: How to Maximize Super Saturday & Dec 23 Sales

⏰ Two Extra Days = Your Biggest Margin Opportunity of Q4 Amazon just handed you 48 hours you didn’t have last year. The FBA and Seller Fulfilled Prime shipping cutoff is now December 23, 2025—two...

Amazon Image Manager: The 1-Click Feature That Saves Sellers 100+ Hours

🖼️ The 5-Minute Fix for Variation Image Nightmare  The Problem:Manually uploading images to every individual product variation (color, size, style, etc.) is incredibly time-consuming and often leads to errors that cause suppressions. The Solution:Amazon’s new...

Amazon Blocks ChatGPT Shopping: What Sellers Must Do to Stay Visible

🤖 Quick Answer: Did Amazon Block ChatGPT Shopping? Yes. Amazon blocked ChatGPT-User and OAI-SearchBot crawlers in November 2025. ChatGPT can’t access Amazon product data. But 50 million shoppers per day still use ChatGPT for product...

How to Optimize Amazon Listings for Rufus AI: 4-Step Method for Higher Conversions

🔍 Amazon’s new Rufus AI assistant is reshaping how shoppers discover, compare, and evaluate products. If your listings aren’t optimized for this AI-first experience, you’re already falling behind. This guide walks you through a simple,...

Why Does Amazon Limit PPC Spending on New Accounts? (How to Increase Your PPC Budget Fast in 2026)

📈 Every Amazon seller has experienced this moment: you finally launch a product you’ve researched, sourced, and prepared. You set up your first Sponsored Products campaigns. You hit “Save.” And then Amazon hits you with...