Caroline Powell
Read blogs from Caroline Powell
Getting started with Seller Labs PRO can be intimidating. Most sellers we speak with focus on one of the main features, leaving the others to become less important to their businesses. Keep in mind that...
On January 14, 2021, Amazon released a new report for advertisers! You can now access the Sponsored Products Impression Share Report to help you make sense of where it is best to spend your advertising...
Start Your Day (& Your Year) with Seller Labs originally aired live on Wednesday, January 13, 2021. It’s time to change the way you do business. That sounds crazy, right? You’ve spent months or maybe...
Amazon product launches require Amazon sellers to be retail ready before getting initial sales. If you aren’t 100% retail ready, you’ll never show up on the first page of search results. New Product Launch: 7...
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It’s Monday Morning and You’re Staring at the Same Report You’ve Been Staring at Since 2019 You know the one. The report you pull every week because you’ve always pulled it. You squint at the...
You ask AI to analyze your Amazon ad campaigns. It tells you to pause three keywords and double down on two others. The reasoning looks solid. The data looks specific. So you do it. Two...
You know your ACoS. You can rattle off which campaigns hit 25% and which ones are sitting at 40%. But here’s a question most sellers can’t answer without spending an afternoon in spreadsheets: Which of...
Target, Best Buy, and Walmart all charge exactly $5.99 for standard shipping. Three companies that spend billions trying to destroy each other — and they all landed on the same number. Meanwhile, most Amazon sellers...
🔒 Understanding Amazon’s restricted products in 2026 is crucial for sellers eager to remain compliant and thrive on the platform. Selling restricted products without the proper approvals can lead to account suspension, inventory disposal, and...
📦 Welcome to the Streamlined World of Amazon FBA Returns Imagine this: you’re having a great week on your Amazon store. Sales are flowing, customer messages are positive, and then you hit a snag—a flood...