ICYMI: Amazon Seller News, Updates, Events, Resources, and More to Help You Sell Better
Every week we muster up the most important updates within Amazon and beyond to keep online entrepreneurs in the loop. From Amazon Terms of Service or recent Brand Registry News to seasonable Amazon Advertising strategies and upcoming Amazon Seller Conferences: we’ve got you covered.
What is Amazon Frustration Free Packaging?
Amazon now requires SIPP (Ships in Product Packaging) instead. Learn what this change means for your business While online shopping, we’ve all had the experience of trying to get into a package that Houdini himself would struggle to open. It’s amazing how anger-inducing it is to see the product you paid for being held hostage […]
Creating Videos on Amazon Listings
This blog post was originally contributed by Leah Diviney, a Copywriter at Biteable. Is adding videos on Amazon listings actually worth the effort? After all, high-quality pictures give buyers a good deal of information about a product. Unfortunately, they’re not enough anymore. Amazon A+ Content (formerly known as Enhanced Brand Content), helps your listing stand […]
Amazon PPC Strategy: Top 3 Amazon Tactics to Increase Traffic, Get Noticed, and Reduce Wasted Ad Spend
Learn these three Amazon PPC management tactics will help you increase traffic to your products all while reducing ad spend.
The 4 Cornerstones of How to Effectively Advertise with Amazon
How should you focus Amazon Advertising efforts? Build on these 4 PPC cornerstones: Campaign Quality, Keyword Quality, Budget Efficiency, Brand Awareness. From there, it’s a matter of optimization, but you have to have the fundamentals first. Here’s how to do just that.
Amazon Sponsored Brands Ad Suggestion Automation Now Available in Ignite
This blog post was originally contributed by Dan Crittenden, the eCommerce Dude at PorkRinds.com and Rudolph Foods. Amazon Sponsored Brands ad suggestion automation is now available in Ignite. Learn why automating the tedious but important aspects of your business is important to your sales. Amazon Sponsored Brands suggestion automation is now available in Ignite. The […]
Building a Retail-Ready Amazon Sales Strategy Going into Q4
Even though it’s still summer, Q4 prep time is here and we’ve got you covered with some fantastic information. Catch up on all of it in this Shipbob Virtual Ecommerce Holiday Sales Accelerator segment where Tyler Henderson, Seller Labs’ Director of Business Development, delivered big ideas and the best ways to turn them into actionable […]
[Infographic] Tailor Your Amazon Sales Strategy Using the Latest Data and Statistics
Amazon is the #1 ecommerce platform in the U.S., but it isn’t just a place to buy- it’s a place increasingly used to research and discover products that fit customer needs. With over 200 million people visiting Amazon’s website every month, it’s become a huge part of the overall customer journey for millions of brands and retailers. In 2019, Amazon’s advertising business is projected to grow more than 50%. With the new emphasis on advertising, how will you ensure your Amazon Sales strategy stands out from the competition?
[Tip Sheet] 6 Reasons Why You Want a Strong Brand on Amazon
Whether you’re an established Amazon business with great sales or an emerging seller just starting out, there’s one fact you cannot ignore: If you want enduring success on Amazon, you can’t ignore the importance of having a strong brand. When people form genuine relationships with your brand and connect emotionally to what you’re selling, they’re bound to become loyal customers. Remember, products don’t sell—brands do.
[Tip Sheet] 3 Tips for Stronger Email Subject Lines
Email subject lines are the most decisive factor in determining whether or not a recipient will open your email. If your subject line fails, then your email stops dead in its tracks: No opens means no one will see your message inside, which means no one will click through or respond…which means you don’t receive the feedback you need to move up in rank.
Advice from Thousands of Amazon Advertising Campaigns
We’re continuing our Resonate 2019 spotlight interviews with event presenters. Today we’re talking with Bret Darby, Account Director for Seller Labs Managed Services and expert on all things Amazon Advertising. You may have caught Bret co-hosting one of our March webinars. His contributions to “Reclaim Time and Increase Profits with Expert PPC Management on Your […]
