How to Handle a Counterfeit Claim on Amazon (and Safeguard Your Seller Account in 2026)

Amazon seller reviewing a compliance checklist with invoices, brand approval, ASIN verification, tracking logs, and documentation next to an Amazon shipping box, illustrating how to prevent counterfeit claims.

🛡️ A Seller’s Nightmare: When One Sale Shuts Down Everything Every Amazon seller risks facing a counterfeit claim — even when the product is completely genuine. In a real seller case, a legitimate Super Nintendo game was accidentally listed under a bootleg ASIN. The buyer assumed the item was counterfeit and reported it, and when […]

New Tariffs in 2025: What Amazon Sellers Need to Know [Updated April 2025]

Amazon import and export trade impacted by 2025 tariffs, with global logistics icons like cargo ship, airplane, and freight truck

Ready to scale smarter? Try Seller Labs today and take control of your Amazon business! ⚠️ April 2025 Update: Major Tariff Changes Announced As of early April 2025, the U.S. has introduced sweeping new tariff policies that will impact many Amazon sellers—especially those importing from China, Hong Kong, or countries with large U.S. trade surpluses. […]

Amazon Coupon Fee Changes 2025: How to Stay Profitable and Ahead

Amazon seller using laptop to manage coupon strategy, with red upward arrow representing sales growth despite 2025 Amazon coupon fee increases.

đź•’New for 2025 – Amazon’s coupon fee changes are already impacting margins. Here’s how to stay ahead. If you’re using Coupons or Deals to drive traffic on Amazon, the way you’re charged is about to change—big time. Starting June 2, 2025, Amazon will introduce a brand-new, performance-based coupon fee structure. While this update gives savvy […]

Amazon Hijackers Are Killing Your Sales – Here’s How Transparency Stops Them

Amazon seller scanning a QR code on product packaging with a mobile device to verify authenticity. Shield icon and green checkmark represent protection against hijackers using Amazon’s Transparency program. Seller Labs logo in corner.

Amazon sellers work hard to build their brands, optimize their listings, and drive traffic—only to wake up one day and see hijackers stealing their Buy Box and counterfeits flooding their listings. Sound familiar? You’re not alone. Listing hijackers and counterfeiters are a multi-billion dollar problem on Amazon. If you’re not actively protecting your brand, you’re […]

Making Sense of the Updated Amazon FBA Capacity Limits

FBA Storage Capacity Limits

Breaking news! Amazon has announced they are retiring Restock Limits and Storage Limits and replacing them with Capacity Limits, a new system of storage management which, according to Amazon, will offer FBA sellers more predictability and control.

Buy Now, Return in January? How the 2022 Amazon Holiday Return Policy Impacts Sellers

With Christmas right around the corner, merchants are already holding their major holiday sales. But on top of traffic and sales spikes comes a deluge of product returns taking a huge bite out of eCommerce profits (including rising logistics costs!). And with the extended Holiday returns window that favors buyers, Amazon sellers expect to see even more items sent back. Here’s what we know about the 2022 Amazon return policy, how it impacts sellers, and what merchants can do to mitigate their holiday returns headaches.

Dealing with a Sale Reversal: Top 7 Practices to Prevent Chargebacks on Your Amazon Store

How to Protect Your Amazon Business From Chargebacks

For Amazon sellers, each customer-disputed transaction is a nasty surprise resulting in a purchase reversal, a refund-related profit loss, and a costly chargeback fee. To protect their earnings and seller account health, Amazon business owners need a proactive chargeback prevention strategy. That’s why we put together seven crucial chargeback protection practices on one page.

How to Stay Compliant with Seller Labs PRO

On September 8, 2020, the rules for Amazon seller messages changed. In this post, we’ll reiterate the changes to Amazon’s communication policies and talk through the updates Seller Labs has made. Rest assured, Seller Labs PRO is an approved third-party service that will keep your business compliant. For general information on how these changes affect all Buyer-Seller […]

Own Your Intellectual Property to Resist Amazon Trademark Infringement by Rich Goldstein

Shield Your Amazon Trademark

Did you know that the butterfly species’ spicebush swallowtail turns green and develops eye spots so that it resembles the head of a smooth green snake? While animals use mimicration in wildlife, entrepreneurs apply imitation skills in many aspects of eCommerce. Using competitors’ keywords to optimize product listings or borrowing another marketing strategy is a common practice for any Amazon seller.

How to Use Amazon Buyer-Seller Messages

amazon buyer seller messages

Sending Amazon Buyer-Seller Messages creates a positive customer experience – and don’t forget – the customer experience is Amazon’s top priority. However, after purchase, the only way you can reach shoppers on Amazon is with Buyer-Seller Messaging. What are Amazon Buyer-Seller Messages? The Buyer-Seller Messaging Service lets you communicate with buyers via the buyer-seller messages […]

Changes to Amazon Messaging Policy for Buyers & Sellers

With every rule change from Amazon, sellers struggle to understand and comply with the new information. What’s okay to do? What’s not okay? What could lead to suspension? At Seller Labs, we understand and we’re here to make this Amazon communications policy update as clear as possible. First thing to know: We’re really excited about the update for two reasons: 1) Amazon has made it clear that you can ask buyers for reviews. We’ve always understood this to be true, but the latest update explicitly says it. Once again: YES, YOU CAN ASK A BUYER FOR A REVIEW. 2) Amazon has made it clear that you can use Seller Labs Pro, powered by Feedback Genius, to communicate with buyers. The new rules state that you can use an approved third-party application listed in the Marketplace Appstore. Seller Labs Pro is absolutely approved. To be clear: YES, YOU CAN USE FEEDBACK GENIUS TO ASK A BUYER FOR A REVIEW.