[Case Study] Ann Arbor T-Shirt Company Sees 130% Amazon Ad Sales Growth With Seller Labs Managed Services
- Lena R. Liberman
- On April 25, 2019
- 0 Comments
- amazon ppc management, amazon seller case study
The Ann Arbor T-Shirt Company was born in 2008, and has carved out a niche based on quality products that express and celebrate a buyer’s identity. Over the past 10 years, the Ann Arbor T-Shirt Company has grown to print and embroider more than 500,000 shirts per year.
In 2018, the company’s owner, Jerry Kozak, realized he was spending more than $1 million annually on Amazon advertising. He realized it was time for his company to reassess its Amazon PPC strategy in order to keep growing. Jerry turned to Seller Labs Managed Services to eliminate wasted ad spend and to identify areas for improved targeting.
“We know we’re putting our best foot forward working with Seller Labs Managed Services for advertising. Plus, it frees me to focus on product development and new product listings.”
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