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Amazon Advertising

Amazon Influencer Program for Sellers

The Amazon Marketplace reigns supreme when it comes to sales. But strategic brands take chances off Amazon, especially when it comes to identifying and reaching target audiences who can really drive your brand forward. If you’re not promoting your Amazon products through influencer marketing, you’re going to lose out to your competitors who are. Check out our infographic to learn more about the rise of multiple marketplaces and how influencer marketing is driving sales.

How to Advertise on Amazon in 2021

Amazon Advertising is taking over. For a simple search like “water bottle,” the first four rows of results are entirely sponsored ads or other promoted items. Really, you search for a keyword, and Amazon shows you top product results for similar keywords. That doesn’t even mention the “Editorial recommendations” that pop up as well. The […]

What is Amazon ACoS?

Chances are you’ve heard the phrase Amazon ACoS. Other Amazon sellers have told you that you should have a target ACoS – but how do you know if your target is good or bad? And why isn’t the “o” capitalized?! ACoS stands for “Advertising Cost of Sale” and it is one of the most important […]

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Ready for Amazon Prime Day 2022?

Grab our Prime Day Preparedness Checklist to make sure you are. Plus, get a bonus Promotions Cheatsheet!

    Breaking Breaking

    Effective Jan 17, Amazon announced their first FEE increases for 2023 and it is basically everything. Full details here. All exact % changes are noted as well.

    In-depth video and blog post to follow. Subscribe to fee change updates here.

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      Thank You!