BREAKING NEWS: Starting January 17, 2023, Amazon is making updates to the U.S. referral and Fulfillment by Amazon (FBA) fees. And while the referral fees won’t change, sellers using Amazon’s FBA fulfillment service will see significant increases in the new year. Jessica Wright, Amazon Brand Strategist on the Seller Labs Services team sheds more light […]
When it comes to making informed strategic decisions, having access to accurate data is a huge deal. Knowing how to interpret and implement these valuable assets is even more important. With that in mind, Amazon has made several updates to its Brand Analytics feature. Let's take a deep dive into the main metrics of the Amazon Brand Analytics Dashboard.