Amazon continues to be the most dominant marketplace out there. With 150.6 million users as of September 2019, and over 54 million members in Amazon Prime, there are plenty of opportunities to explore if you are a seller. With a few improvements or small changes to your business, it’s easier than ever to capitalize on the Amazon customer base. Here are 9 proven winners.
Amazon product launches require Amazon sellers to be retail ready before getting initial sales. If you aren’t 100% retail ready, you’ll never show up on the first page of search results. In order to create the conditions for a successful product launch strategy, use these pro-tips and checklist items to cover all your bases. If […]
How do you choose keywords for Amazon? Replace “I think” and, “my gut says” with data-driven SEO research on Google & Amazon.
Finding Amazon keywords successfully and advantageously means having a handle on the search terms that buyers use to find products. Where can you find and mine these Amazon keyword gems? Here are 9 spots to help you find Amazon keywords that go beyond basics and can deliver sales differentiators.
One question that online sellers consistently ask us is “How can I use Amazon product advertising to improve product launches?” These same sellers tell us that when they’ve launched products in the past, they’ve tried reaching out to an external audience of loyal brand followers, running sales and promotions, and pitching lots of ad spend at Google and Facebook and Amazon. And the results have been less than optimal, not to mention costly in terms of time, money, and opportunity. We’re here to take the guesswork out of using Amazon product advertising for product launches and to help you boost your sales and establish your brand faster so you can watch those dollars roll in and see your product climb in ranking. Start with these 6 proven tips.
As an eCommerce solutions provider, the Seller Labs team travels to a lot of trade shows and events each year. I’ve been with Seller Labs now for over five years, which means I’ve attended my fair share of events — working the booths and walking the floors. As the event planner for Resonate, I’ve also seen the inner workings and behind the scenes. Over the years, I’ve discovered some trade show tips that can help attendees maximize their experiences, I thought I’d share some of what I’ve learned over the years.
Product performance is much more than just units sold and sales revenue. Use these three Amazon business metrics to better understand your product performance so you can be confident that your catalog is full of products that don’t just sell but genuinely deliver ROI worthy of your efforts.
Have you looked at our Amazon holiday calendar lately? Black Friday and Cyber Monday are just around the corner, ready to reward the prepared, and punish the unready. While you may feel that 2019 has gotten away from you, it’s not too late to take action and take advantage of the rising tide of customers. We’ve organized […]
Amazon Q4 holiday sales have never been more competitive. Read our tip sheet for actionable tactics that deliver measurable wins.
There’s still time to optimize your Amazon product detail pages before the busy holiday shopping season. Use these 4 tips to make your products more compelling to shoppers. We’re nearly a month into Q4 and it already feels crazy around here. I imagine things feel the same way around your office, too. While you’re busy […]
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